Barack Obama’s historic entrance into the Oval Office marks a first in many ways for our nation including the addition of a Chief of Technology position in the White House. Obama and Biden pledged a new technology plan for our nation during their campaign and now that promise will become a reality.
The Chief of Technology position was created to further propel the government into the 21st century. The Chief of Technology will help the government utilize technology to establish more effective communication with Americans, while helping the government become more transparent to its citizens.
For the first time in history, a vast network of electronic communication tools were used to campaign to the American people in a presidential race. Tools such as text messaging, blogs, Twitter, MySpace and Facebook allowed candidates to connect with people on a new level. Understanding and participating in the electronic age of grassroots marketing has become an invaluable asset to not only companies and individuals, but government, too. This new era of communication is changing the way people interact and share information on a global level.
It is interesting to see how the government, along with business, is beginning to utilize new communication tools to connect with people. I think the addition of the Chief of Technology position will prove to be a valuable asset for the government by helping to create a new connection and understanding with the American people.
-Heidi Gill
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